Digital work
that
earns attention.

A selection of websites, search visibility systems, Google Business work, lead generation and digital campaigns built for real businesses.

See the work What we do
Click 72 Digital Work Portfolio

Web

Design and development, built to convert.

SEO

Technical, on-page and local search.

Google visibility

Profiles, maps and search presence.

Lead generation

Forms, WhatsApp, CRM, follow-up.

Performance marketing

Google and Meta, tracked end to end.

Social & content

Creative that carries the brand.

FEATURED WORK - 01

Salon 85

Premium unisex salon · Park Street & AJC Bose Road, Kolkata

Strong local business. Strong offline presence. The digital visibility needed to work harder.

Salon 85 Website Design
Google Business Profile Insights
Google Local Search Dominance
WHAT WE WORKED ON
We completely revamped the Google Business Profile, optimizing categories, adding high-quality geo-tagged images, and setting up an automated review generation system to dominate local map packs and outrank competitors in the Park Street area.
Implemented highly targeted local SEO strategies, focusing on "near me" searches and location-based beauty keywords to capture high-intent salon traffic directly to their booking pages.
Designed and developed a premium, conversion-optimized website that reflects the luxury of the salon, featuring seamless mobile navigation, aesthetic service menus, and direct WhatsApp booking capabilities.
Built a robust search visibility ecosystem ensuring the salon appears at the top of Google search results for all primary hair, grooming, and luxury beauty service queries in Kolkata.
Unified the brand's digital presence across all platforms, directories, and citations, creating a consistent and authoritative image that builds instant trust with potential new clients.
Curated engaging, high-end social media content and aesthetic strategies that carry the brand's luxurious feel, actively turning followers and profile visitors into loyal, booking customers.
THE JOURNEY WE BUILT
01
Search
02
Discovery
03
Profile
04
Trust
05
Enquiry

Publicly visible profile signals: a 4.8 rating across 1,150+ Google reviews and full hair, beauty, grooming, makeup, skincare and nail service coverage. No additional performance figures are published here.

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FEATURED WORK · 02

Falcon Barista & Bartending Training Academy

Hospitality training · Kolkata

Training business

Competitive search market

Need for digital presence

New Falcon Barista Image
Falcon Barista Desktop Website
Falcon Barista Mobile View
WHAT WE WORKED ON
We crafted a highly immersive and visually appealing UI/UX that reflects the premium nature of barista and bartending training. The layout is structured to guide visitors effortlessly toward course details, curriculum breakdowns, and enrollment, creating a high-converting user journey.
Built on a robust, fast-loading framework to ensure a seamless browsing experience across all devices, especially mobile. We integrated secure lead capture forms, WhatsApp APIs, and optimized the architecture for maximum performance and scalability.
Implemented a comprehensive on-page and technical SEO strategy to rank for high-intent keywords like "barista courses" and "bartending academy". We optimized meta tags, site speed, and structured data to ensure the academy stands out in highly competitive search results.
Optimized the Google Business Profile to dominate local map packs in Kolkata and surrounding areas. By enhancing categories, adding geo-tagged training images, and managing reviews, we significantly boosted local footfall and student inquiries.
Developed engaging, brand-centric content that highlights the academy's expertise, state-of-the-art commercial equipment, and professional trainers. This authoritative content establishes trust and directly resonates with aspiring hospitality professionals.
Unified the brand's voice across directories, social media, and digital touchpoints to create a trustworthy and consistent online footprint. This holistic approach ensures maximum reach and brand recall in the competitive hospitality education sector.
CONVERSION PATH
01
Discovery
02
Trust
03
Information
04
Enquiry

Built around what the academy actually offers: hands-on training, commercial equipment, a real café environment and career guidance. Scope shown, not invented numbers.

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MORE WORK

Case studies

Filter by discipline. Open any project for the objective, the work and the proof.

Salon 85 Website

Salon 85

Website · SEO · Lead Generation

VIEW THE WORK →
Falcon Barista Website

Falcon Barista

Website · SEO · Lead Generation

VIEW THE WORK →
Bright Lakshya Website

Bright Lakshya

Website · SEO · Lead Generation

VIEW THE WORK →
Bright Path Website

Bright Path

Website · SEO · Lead Generation

Rehab Fit Website

Rehab Fit

Website · SEO · Lead Generation

Dream Bakers Website

Dream Bakers By FBA

Website · SEO · Lead Generation

VIEW THE WORK →
Total Care Facility Services Website

Total Care

Website · SEO · Lead Generation

VIEW THE WORK →
Salon 85 Google Visibility

Salon 85 Google

Google Visibility · Lead Generation

VIEW THE WORK →
Falcon Barista Google Visibility

Falcon Barista Google

Google Visibility · Lead Generation

VIEW THE WORK →
Salon 85 Performance

Salon 85 Insights

Performance Marketing

Salon 85 Social Media

Salon 85 Social

Social Media · Branding

VIEW THE WORK →
Bright Lakshya Social Media

Bright Lakshya Social

Social Media · Branding

VIEW THE WORK →
Bright Path Social Media

Bright Path Social

Social Media · Branding

VIEW THE WORK →
Dream Bakers Social Media

Dream Bakers Social

Social Media · Branding

VIEW THE WORK →
SERVICES

What we actually do

01

Google Business Profile

Turn local searches into real discovery.

We optimize your GBP to dominate local map packs. By updating categories, adding geo-tagged photos, and managing reviews, we ensure your business stands out locally. This turns local "near me" searches into actual foot traffic and direct inquiries.
02

Search Engine Optimization

Build search visibility that compounds.

We implement deep technical and on-page SEO strategies to boost your organic rankings on Google. From keyword research to backlink building, we ensure your site is easily discoverable. This builds long-term search authority that compounds over time.
03

Website Design & Development

Design experiences built to move visitors.

We craft fast, responsive, and visually stunning websites tailored specifically to your brand identity. Every page is meticulously optimized for user experience and lead conversion. We build digital assets that not only look incredible but actively generate sales.
04

Lead Generation

Reach the people already looking for you.

We design highly targeted campaigns to capture high-intent prospects for your specific business. Utilizing optimized forms, WhatsApp integrations, and smart workflows, we ensure no lead drops. Reach the exact audience who is ready to buy from you today.
05

Performance Marketing

Put budget behind measurable action.

We execute data-driven ad campaigns across Google and Meta platforms tailored for maximum ROI. Every dollar spent is tracked from the first impression to the final conversion. We put your advertising budget behind measurable actions that guarantee scalable growth.
06

Landing Pages & Conversion

One page, one decision, no friction.

We build dedicated, high-converting landing pages stripped of all unnecessary distractions. Focused entirely on one specific goal, these pages drive users to make a quick decision. Reduce friction and instantly multiply your ad campaign conversion rates.
07

Social Media Management

Show up with a consistent voice.

We develop a cohesive social media strategy that aligns perfectly with your brand's unique identity. From aesthetic grid planning to engaging community interaction, we keep your audience hooked. Show up consistently with a voice that resonates and builds trust.
08

Content Creation

Work worth publishing, not filler.

We produce high-quality, value-driven content including engaging graphics, copy, and video scripts. Our focus is on educating your target audience and establishing your industry authority. We create compelling work worth publishing that actually engages.
09

Local SEO

Own the searches happening around you.

We target highly specific, location-based keywords to capture your immediate local market. By managing local citations and optimizing for "near me" searches, we drive neighborhood traffic directly to you. Own the searches happening right in your own backyard.
10

CRM & Lead Conversion

Capture, qualify and follow up without losing leads.

We integrate seamless CRM systems to fully automate and meticulously track your sales pipeline. From initial contact to the final sale, every single lead is qualified and nurtured. Capture and follow up instantly without ever losing a valuable prospect.
11

Chatbot & Website Automation

Answer the first question instantly.

We deploy smart AI chatbots to handle customer queries and interactions 24/7. This ensures immediate responses to common FAQs and facilitates seamless appointment bookings. Answer the first question instantly and keep your audience engaged around the clock.
12

Analytics & Tracking

Measure what actually moves.

We implement advanced tracking pixels and analytics tools to monitor user behavior comprehensively. You get transparent, easy-to-understand reports on what strategies are actually working. Measure what actually moves the needle and scale your business confidently.
GOOGLE VISIBILITY

Being listed is not the same
as being found.

Google Search Dominance
Google Business Profile Insights
01

Search

02

Maps

03

Business profile

04

Website

05

Enquiry

SEO

Search is where intent starts.

Keywords

Built from how people actually search.

Technical SEO

Crawlable, fast, structured.

Content

Pages that answer the query.

Local SEO

Neighbourhood-level intent.

Search visibility

Tracked positions, not promises.

AI search discovery

AI Overviews and assistant answers are evolving surfaces — we structure content for them, we don't guarantee them.

LEAD GENERATION & PERFORMANCE MARKETING

We don't just run ads.
We build the journey
around the lead.

01

Target

02

Ad

03

Landing page

04

Form/WhatsApp

05

CRM

06

Follow-up

Meta Ads

Creative and audience testing.

Google Ads

Search intent, captured.

Landing pages

One page, one decision.

Tracking & CRM

Every lead accounted for.

SOCIAL MEDIA & CONTENT

Creative that carries the brand.

Social Media Creative Designs

Strategy

We start with the business problem.

Execution

We build the digital system around it.

Measurement

We track what actually moves.

Have a business worth
showing better?

Let's build the digital presence around it.

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